YouTube Beauty Influencers hard-earned accomplishments

 YouTube was created by three former PayPal employees — Chad Hurley, Steve Chen, and Jawed Karim —

in February 2005.  Google bought the site in November 2006 for US$1.65 Billion.

Since then the world of Youtube beauty influencers and beauty vloggers have exploded into the

limelight of success from doing what they love to do, “Makeup & Skin Care”.

I have to be completely honest with you, I have learned basically everything I know

about makeup from watching my favorite YouTubers over the years.  These amazingly,

beautiful YouTuber -beauty gurus have come a long way since filming their first videos and

sharing their beauty tricks and tips to the world. Who is your favorite Beauty Influencer?

Here are a few of my favorite YouTube Beauty Influencer that definitely knows a

thing or two about beauty……..


#1 Carli Bybel-

Carli Bybel- Source
Carli Bybel- Source


She is absolutely gorgeous and very talented. I’ve watched her grow in her makeup skills since she started

her channel back in December 2011. Carli has come so far in her YouTube journey.


She has since gone on to release her very own makeup line by the name of Pranavabeauty in which she

collaborated with BHcosmetics to create her 14 different shades of highlighter and

eyeshadow, filled with neutrals, pinks, and deep plum colors, so there’s a little bit of everything to choose from.




Carli Bybel- Deluxe Palette
Carli Bybel- Palette

Then she went on to surprise us once again this year with her bigger and better

Carli Bybel Deluxe Edition 21 Color Eyeshadow & Highlighter Palette. This palette features

11 original shades plus 10 chic new shadows and highlighters in a buttery, perfectly

blendable formulas with her fascinating staying power, Carli launched the palette

back in 2015 exclusively on the BH Cosmetics website.

Carli Bybel - Deluxe Palette
Carli Bybel – Deluxe Palette


As of June 2016, it’s also available at It became available in Ulta Beauty stores nationwide,

in August 2016, It’s a must-have if you love pastel pinks and shimmery gold eyeshadows as

much as I do myself. Carli Bybel didn’t stop there, she collaborated with the label

Misguided to bring us her own sexy line of women’s apparel.

#2- Jaclyn Hill-


Jaclyn Hill - Source
Jaclyn Hill – Source

She too started her YouTuber venture in the year 2011. Before starting her channel she worked as a

freelance makeup artist in Tampa, Florida as well as working at a MAC Cosmetics store.

She has become one of the most recognizable beauty gurus on YouTube.



For her first release, she collaborated with Australian cosmetics brand, Becca,

producing a best-selling a highlighter with the name “Champagne Pop”. The collaboration is referred

to as Becca x Jaclyn Hill.



She then went on to collaborate with Morphe Cosmetics to create a palette containing her

favorite Morphe eyeshadow products.

She then worked with Morphe again, creating a new eyeshadow palette called the

Jaclyn Hill Palette which was released in June 2017. She blew us away after

receiving over 7 million views within one month of releasing a video with reality mogul

Kim Kardashian West, entitled “Get Ready With Me & Kim Kardashian | Jaclyn Hill”

 # 3 -Nikkie De Jager-


Nikkie De Jager- Source
Nikkie De Jager- Source


From the Netherlands and is better know as “NikkieTutorials” s ” started her channel way back in the year of 2008.

In 2011 she joined Pascale Tesser’s agency called Colourfool Agency.

With Colourfool Agency, Nikkie has worked on some great projects like Hollands & Benelux’s Next Top Model,

Miljoenenjacht & The Face. She worked for spreads in magazines like Marie Claire, Linda, Talkies, and Fashionista.

2012 she signed for a monthly beauty-column in Teen Magazine Fashionista.


In fall 2013 she became the makeup artist for RTL5’s I Can Make You a Supermodel with Paul Fisher. 2014,

Nikkie started working for herself as a Freelance Hair & Makeup Artist.

Power of MakeUp by Nikkie
Power of MakeUp by NikkieTutorials

In 2015, one of her videos was the beginning of a social media campaign called #ThePowerOfMakeup,

in which she made her half face clear to make the difference clear.

Nikkie collaborated with Too Faced to create “The Power Makeup Palette”.

Unfortunately, even though the palette allegedly made the makeup brand over $9 million dollars,  

Nikkie was only paid $50,000 for the collab. Plus, Nikkie received terrible backlash for the

poor quality of the palette. In January, she hinted on Twitter that she had been played dirty by

Too Faced. On August 13, 2017, Nikkie was surprised and won the

Teen Choice Award in the Fashion Beauty Web Star 2017 category.


To Be Continued………………

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  • megan beaver

    I love Nikke tutorials. She is great. I also really love Tati. I cannot wait to see the rest of the list.

    • I’m hoping to get that up real soon! Thanks Megan for visiting!